Peter, founder of a surf shop in Ghana gives his opinion: "I feel that the development in of surfing in West Africa provides a somewhat unique opportunity to put forth a surfing development model that is truly responsible and built by locals. In the past, and in many places around the world, the surf infrastructure has followed a development model that is exploitative, although this exploitation is usually not intentional and there are good people involved. What has happened around the world is that foreigners stumble across a place in a developing country that eventually becomes a surf destination and by the time the locals have any idea about surfing or realize its potential as a business it is too late for them to get into the game. This results in a bunch of foreign owned surf businesses with very few opportunities for local ownership or locals people securing high end, well paying surfing related jobs. There is an opportunity to develop the countries of West Africa into surf destinations (the waves are there!) with an idea of local ownership or at least local/foreign collaborations in mind. This would provide a new, responsible way of doing things that respects the idea that local people have first rights to benefit from their local resources, which in this case are their beaches and some killer surf spots."
He continues objectively: "Training locals to compete with foreigners in the surfing business (surf shops, surf tours, surf camps and lessons) is a daunting task as cultural differences on how we communicate loom large. Lots of training is required for locals to understand what comes naturally to foreigners with regards to knowing what a surf tourist expects and wants and how to meet those needs."